campaign design

360° campaign design supporting new product launches—spanning digital, social, email, web, and print to create cohesive, impactful brand experiences.

social content creation

Social media content design tailored for brands—combining photography and graphic design.

email design

Thoughtfully designed long-form emails that guide the reader seamlessly through content—combining clarity, detail, and a refined aesthetic.

web design

Web design that optimizes layout, flow, and visual hierarchy to enhance engagement and elevate brand presence online.

Clients Include: OSEA | Woken Coffee | Smart Pressed Juice | SLMD Skincare

brand identity

Work with brands to define or evolve their visual identity—creating logos, color systems, and typography that reflect their personality and purpose. Each project results in a cohesive, adaptable brand system built for consistency across every touchpoint.

product design

Design seasonal product collections from concept to production, including line drawings, print and pattern design, and production-ready technical specs.

Notable work includes Cheeky collections sold at Target, including the Mudcloth Collection (Summer 2018), Oh Joy! for Cheeky (Spring 2018), and Whitney Port for Cheeky (Spring 2017), as well as a tabletop collection for Woolworths in Australia.

Previously, I worked as a design assistant to textile designer Madeline Weinrib, contributing to rugs, fabrics, wallpaper, furniture, and home accessories (2010–2016).

packaging design

Design brand-driven retail packaging—from concept through final dielines and production-ready specs.

art direction

Direct product and lifestyle photoshoots, collaborating with brands to bring campaigns and creative concepts to life. I craft the visual direction, assemble the right team, and oversee every detail from concept through final execution to ensure a seamless, polished result.

Clients Include: Woken Coffee | Smart Pressed Juice | SLMD Skincare | Cheeky